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Research

CTV in Spain: A Seismic Shift In Consumption and The Distinct Advertising Opportunity

Magnite Team
 / February 28, 2021

In a time of limited face-to-face contact, CTV saw a rapid uptick across all demographics as a preferred source for content.

Research

CTV in Italy: A Seismic Shift In Consumption and The Distinct Advertising Opportunity

Magnite Team
 / February 28, 2021

Our CTV in Italy research showed our respondents demonstrated an openness to advertising in this newer media environment.

Research

CTV in Germany: A Seismic Shift In Consumption and The Distinct Advertising Opportunity

Magnite Team
 / February 28, 2021

2020 was a year like no other - and the nature of events saw an acceleration of pre-existing trends in the growth of CTV consumption in Germany.

Research

CTV in France: A Seismic Shift In Consumption and The Distinct Advertising Opportunity

Magnite Team
 / February 28, 2021

Research identifies the shift in peoples’ viewing habits across France, and identifies CTV to be imperative for advertiser's media buying strategies.

Research

CTV in Europe: A Seismic Shift In Consumption and the Distinct Advertising Opportunity

Magnite Team
 / February 28, 2021

We surveyed 10,500 people across the UK, Germany, France, Italy and Spain (2,100 per market) and found these key takeaways about CTV in Europe.

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