eMpower 2023

Marketing Team

January 11, 2023 | 3 min read

2023 is set to be a pivotal year in the world of global advertising.

The shift to ad-supported viewing, omnichannel activation and supply path optimisation are all high on the agenda, along with hot topics such as addressability, the rise of audio and sustainability. 

We spoke with experts across our EMEA team to understand what these changes will mean for our clients in the new year. 

Introducing eMpower 2023 with Magnite
eMpower means thinking about the bigger picture, and helping our industry to thrive through learning, insights and collaboration.

The Future of Sustainability
Magnite’s SVP Head of EMEA, Julie Selman gives her prediction for sustainability in adtech for 2023.

Increasing Transparency and Efficiency
Graeme Lynch, VP of Demand EMEA at Magnite offers his prediction around the growth of SPO in 2023.

Next Generation of Addressable Advertising
Magnite’s VP Product, Pete Danks offers his thoughts on what we can expect to see from addressable advertising in 2023.

The UK & Nordic Markets in 2023
Our MD, UK & Nordics, Rebecca Ackers reveals why she thinks there is never a dull day in the digital advertising space, and this year will be no different!

Omnichannel Activation
Magnite’s Buyer Lead for UK & Nordics, Frank Schofield, talks about how he believes omnichannel will thrive in 2023.

Evolving Audio Opportunities
Magnite’s Seller Lead, UK & Nordics, Lorenzo Del Seppia talks about the evolving audio opportunities in this space.

Der Deutsche Markt in 2023
Johannes Paysen, Geschäftsführer von Magnite in Central Europe, gibt einen Überblick darüber, was wir in diesem Jahr von der Branche erwarten können.

de verschuiving naar Ad Supported streaming
Magnite’s Rutger Maree, Demand Lead, Central Europe, as he weighs in on what we can expect from the Dutch market this year.

Il Mercato Italiano nel 2023
Mariano De Luca, Seller Lead per l’Italia, Spagna e MENA, esprime la sua opinione sulle tendenze del mercato italiano nel 2023.

El Mercado Español en el 2023
Mariano De Luca, Seller Lead para Italia, Espana y MENA de Magnite, opina sobre la tendencia del mercado espanol en 2023.

Creating Seamless Viewing by Innovating, Collaborating and Testing
SpringServe’s Head of International Léon Siotis offers his thoughts on what’s to come in 2023.

Skapa användarvänligt tittande genom att vara innovativ, samarbeta och testa ny teknik
SpringServes Jonas Olsen, chef för internationell affärsutveckling ger sina syn på vad vi kan förvänta oss av branschen i år som en del av eMpower 2023-serien!

Skabe problemfri visninger ved at innovere, samarbejde og teste ny teknologi
SpringServes Jonas Olsen, Head of International Business Development giver sit bud på, hvad vi kan forvente for branchen i år som en del af eMpower 2023-serien!

Nahtloses Viewing durch Innovation, Zusammenarbeit und Testen
SpringServe’s Sarah Gaudszun, Commercial Director EMEA, gibt einen Ausblick darauf, was wir in diesem Jahr von der Branche erwarten können.

Créer une experience video harmonieuse en innovant, en collaborant et en testant
SpringServe’s Director Solution Engineering, International, Julien Monbillard gives his prediction on what the industry can expect in 2023.

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