Magnite Insights: Illuminating the Future of Advertising

Featured
From Supply Discovery to Activation: Inside Magnite Showcase
Magnite Team / September 16, 2026
Blog

Blog
Beyond ROAS: Why Incremental Lifetime Value Is CTV’s Next Frontier
Magnite Team | October 1, 2026
Beyond ROAS: Why Incremental Lifetime Value Is CTV’s Next Frontier
Blog
A More Open, Competitive Digital Advertising Ecosystem
Michael Barrett, CEO, Magnite | September 17, 2026
A More Open, Competitive Digital Advertising Ecosystem
Blog
From Supply Discovery to Activation: Inside Magnite Showcase
Magnite Team | September 16, 2026
From Supply Discovery to Activation: Inside Magnite ShowcasePress

Press
Magnite Named Primary Video Ad Server and a Programmatic Technology Provider for HP TV+
Magnite Team | September 23, 2026
Magnite Named Primary Video Ad Server and a Programmatic Technology Provider for HP TV+
Press
Magnite Advances Agentic Vision as Major Media Owners, Buyers and Technology Players Leverage Orchestration Layer
Magnite Team | September 16, 2026
Magnite Advances Agentic Vision as Major Media Owners, Buyers and Technology Players Leverage Orchestration Layer
Press
Magnite and ITN Expand Partnership to Introduce Agentic AI Solution for Local Linear TV
Magnite Team | September 10, 2026
Magnite and ITN Expand Partnership to Introduce Agentic AI Solution for Local Linear TVResearch

Research
Decoding the Connected Consumer: Sweden
Magnite Team | October 1, 2026
Decoding the Connected Consumer: SwedenCase Studies

Case Study
How Next Media Agency (Part of Be Closer) Expanded CTV Reach with Magnite
Magnite Team | September 29, 2026
How Next Media Agency (Part of Be Closer) Expanded CTV Reach with Magnite
Case Study
Programmatic DOOH at Scale: How Mobiyoung Expanded Access to Premium Demand with Magnite
Magnite Team | September 23, 2026
Programmatic DOOH at Scale: How Mobiyoung Expanded Access to Premium Demand with Magnite
Case Study
When the Story Became Media: Coffee-Mate’s Microdrama Innovation with WPP Media, Magnite and Viu
Magnite Team | September 14, 2026
When the Story Became Media: Coffee-Mate’s Microdrama Innovation with WPP Media, Magnite and ViuContact Us

