Magnite & dentsu Canada Extend Preferred Partner Relationship with a Focus on CTV
/ May 13, 2021
We announced the expansion of its preferred partner relationship with dentsu Canada’s media agencies.
Magnite Closes SpotX Acquisition
/ April 30, 2021
Magnite Closes SpotX Acquisition. Creates Largest Independent CTV & Video Ad Platform;
Clients Include A+E Networks, AMC Networks, Crackle, Discovery, FOX, fuboTV, LG, Roku, Samsung, Sling TV, Vizio
Magnite Research Finds Americans Are Actively Planning Vacation Travel and CTV is Key to Reaching Travel Decision-Makers
/ April 27, 2021
Nearly 60% of those surveyed more likely to consider a travel brand advertised on CTV than on traditional TV
Magnite Research Finds 91% of TV Viewers in LATAM Watch Streaming TV Weekly
/ April 20, 2021
Magnite’s “CTV in LATAM: The Future Forward” study explores the evolving consumer attitudes and consumption trends around connected TV across Latin America
Use of First-Party Identifiers Shows Significant Lift in eCPMs According to Findings from Magnite and Adform
/ April 15, 2021
