This allows Magnite to start managing the placement of ads displayed in a catalog of ad-supported independent films, series and videos offered by NetMovies.
Magnite, the world’s largest independent sell-side advertising platform, announced the acquisition of SpringServe, a leading ad serving platform for CTV.
We’ve completed the first phase of a Publisher First-Party Segments Initiative which addresses buyer and seller needs in a cookieless environment.
Magnite and tvScientific Launch Performance CTV Program to Connect DTC Performance Advertisers with Premium CTV Inventory
Initiative will help CTV publishers reach a new class of first-time TV buyers that value data-driven capabilities and brand safety
Rakuten Advertising will leverage the Magnite CTV platform across Europe to broaden advertiser and agency access to inventory on Rakuten TV AVOD service.