Magnite will open source PPI so that publishers of all sizes can deploy, configure, and optimize their own Prebid-based header bidding solution
By leveraging LSA for live sports over a five week period, SLING saw a 47% lift in ad conversions.
Plex, the global ad-supported streaming media platform for movies, TV, and more, named Magnite as a preferred SSP.
Horizon Media discusses the developments in programmatic and how they balance various buying tactics to deliver maximum results for their clients.
In honor of this year’s International Women’s Day, we’re spotlighting some of the women behind Magnite’s industry-leading platform and products.