Understanding OTT Prime Time During Ramadan
/ March 21, 2022
Ramadan is prime time for advertisers to maximise brand impact on OTT.
Ramadan is prime time for advertisers to maximise brand impact on OTT.
The Vietnamese have embraced OTT, with AVOD as the most popular method of OTT viewership: 74% prefer a free-streaming or ad-lite platform.