Magnite Team
2 min read

Magnite High Profile & Live Events

Magnite is the world’s largest independent sell-side ad platform, offering access to live sports, high-profile events, and other premium content streaming across CTV, desktop, and mobile devices. With addressable and contextual targeting, Magnite can leverage data to help buyers build packages leading up to big seasonal events during the year such as Back to School and the Holiday Season. 

No matter the audience, Magnite can help you target any audience watching their favorite game or TV show wherever they are and at any time in the day.

The Best of Linear & Digital: Premium, big-screen ads, bought with programmatic precision and flexibility
Broad Reach: Access to live streaming content from 100+ of the biggest names in television, such as exclusive programmatic inventory on Hulu
Flexible: No upfront commitment needed for live television content
Cost-effective: TV inventory without linear TV prices

Live Sports Events

WORLD SPORTSummer Olympics7/23/2021 – 8/8/2021
TENNISFrench Open5/17/2021 – 6/6/2021
Wimbledon6/28/2021 – 7/11/2021
US Open Tennis8/30/2021 – 9/12/2021
HOCKEYNHL Regular Season DatesNow – 5/8/2021
NHL Stanley Cup Playoffs5/11/2021 – 7/9/2021
NBA BASKETBALLNBA Regular SeasonNow – 5/16/2021
NBA Play-In Tournament5/18/2021 – 5/21/2021
NBA Playoffs5/22/2021 – 7/22/2021
PGA GOLFUS PGA Championship5/20/2021 – 5/23/2021
US Open Championship6/17/2021 – 6/20/2021
British Open7/15/2021 – 7/18/2021
FedEx Cup TournamentNow – 9/5/2021
BASEBALLMLB Regular Season4/1/2021 – 10/3/2021
MLB Home Run Derby7/12/2021
MLB Playoffs (Wild Card)10/5/2021 – 10/6/2021(Date TBA)
MLB Playoffs (Divisional Series)10/7/2021 – 10/14/2021(Date TBA)
MLB Playoffs (Championship Series)10/15/2021-10/23/2021 (Date TBA)
World Series10/25/2021-11/3/2021 (Date TBA)
NFL FOOTBALLNFL Pre-Season8/5/2021 – 8/22/2021
NFL Regular Season9/9/2021 – 1/9/2022
NCAA FOOTBALLNCAA Regular Season8/28/2021 – 12/11/2021
Bowl Games12/17/2021 – 1/1/2022
Peach Bowl12/30/2021
College Football Playoffs
(Cotton Bowl & Orange Bowl)
Fiesta, Rose, & Sugar Bowl1/1/2022
CFP National Championship1/10/2022
MLSMLS Regular SeasonStarts 4/16/2021
MLS Cup12/11/2021
NASCARNASCAR Regular SeasonNow – 7/18/2021
NASCAR Playoffs9/5/2021 – 10/31/2021

High Profile Events

Academy Awards4/25/2021
IAB NewFronts5/3/2021 – 5/6/2021
Mother’s Day5/9/2021
Billboard Music Awards5/23/2021
Memorial Day5/31/2021
Travel Season Begins6/15/2021
Father’s Day6/20/2021
BET Awards6/22/2021
Hallmark Channel’s Christmas in July7/2021 (Date TBA)
The Espys7/2021 (Date TBA)
Fourth of July7/4/2021
Olympics7/23/2021 – 8/8/2021
Shark Week8/9/2021 – 8/16/2021
Back to School Season Begins8/15/2021
Labor Day (US)9/6/2021
MTV Awards9/9/2021
Election Day11/2/2021
Veterans Day11/11/2021
Black Friday11/26/2021
Small Business Saturday11/27/2021
Cyber Monday / Chanukah begins11/29/2021
Christmas Eve12/24/2021
Kwanzaa begins12/26/2021
New Year’s Eve12/31/2021