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Research

CTV in France: A Seismic Shift In Consumption and The Distinct Advertising Opportunity

Magnite Team
 / February 28, 2021

Research identifies the shift in peoples’ viewing habits across France, and identifies CTV to be imperative for advertiser's media buying strategies.

Research

CTV in Europe: A Seismic Shift In Consumption and the Distinct Advertising Opportunity

Magnite Team
 / February 28, 2021

We surveyed 10,500 people across the UK, Germany, France, Italy and Spain (2,100 per market) and found these key takeaways about CTV in Europe.

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