Streaming CTV/OTT
Not all supply partners are the same. We’ll help you reach more of the audiences you care about, more efficiently than ever.
Every Screen, Everywhere
Reach your target wherever they are in their day (and in the world) through top supply partners.
Audience & Identity
Achieve better campaign outcomes with our suite of innovative audience and identity products.
Self-Service Buying
Put more of your spend to work and increase transparency with our self-service buying solution.
Demand Facilitation
Get more done in less time by partnering with Magnite’s global team of demand facilitation experts.
Every Screen, Everywhere
Quality On A Global Scale
Magnite connects you to the most recognized and respected media owners on the Open Internet, across every format and device:
Display
Audio
Native
Digital Out-of-Home
Online Video
Efficient By Design
We built Magnite to be the most economical supply path. Trusted, flexible, and free from conflicts of interest.
All The Right Signals
Maximize performance and transparency with robust audience and content signals, including the identity, attribution, viewability, sustainability, and measurement solutions of your choice.
AI + QPS = 🔥
Our traffic-shaping algorithms prioritize the impressions you’re most likely to want, helping you find more value from every impression.
Live & On-Demand Streaming
Timing is everything. That’s why Magnite’s CTV and OTT solutions make it easy to reach consumers during high-engagement moments like live sports.
Score with Viewers
Connect with your audience in the moment, and in ways that are meaningful, authentic, and enjoyable.
Impact and Precision
Deliver premium, big-screen ads with programmatic accuracy.
The Choice Is Yours
Execute with or without upfront commitments, programmatically or for the scatter market.
Deals & Marketplaces
Secure the most direct and transparent path to premium supply with private, and preferred deals, and achieve your goals with thoughtfully curated marketplaces across content, format, and audiences.
Custom Auction Packages
Leverage behavior and context by bringing your own first and third-party data, or by using open-market seller data to build auction packages with deal IDs.
Private Marketplaces (PMPs) That Work
Build private, custom deals with premium media owners by communicating in real-time.
Craft the Perfect Deal
Hit your goals with price efficiency via open, private, guaranteed (PG), and curated marketplaces.
Audience & Identity
The Magnite Access Audience Suite
Stay ahead of the curve with our audience and identity suite, built to help you discover, curate, and activate first and third-party data assets.
Your Data, Your Way
Whether you choose your own DMP or one of our trusted partners, we’ll help you put your data to work—efficiently and responsibly.
Precision at Scale
Reach high-value audiences with behavioral and contextual targeting coupled with our unmatched scale.
Identifier Agnostic
Leverage multiple ad industry identifiers, including Unified ID and RampID, for broad coverage and audience integrity.
Privacy-First Thinking
Privacy best practices are central to everything we do, including support for GDPR, CCPA, TCF, and more.
Self-Service Buying
ClearLine
A self-service buying solution for premium CTV, OTT, and Online Video campaigns with simple executions.
Push Your Spend Further
ClearLine’s transparent and flexible model puts more of your budget toward working media.
Get a Clearer View
A simpler supply path makes it easier for sellers and agencies to securely share data and insights.
Time-Tested Tech
Built on Magnite’s proven solutions for deal-driven premium video.
Demand Facilitation
Supplement Your Experts With Ours
The supply landscape is nothing if not complex. Partner with our large, experienced demand facilitation team to broker premium supply deals that maximize your return on ad spend.
Trusted, Well-Lit Marketplaces
Whether you’re graduating from our managed services to programmatic or just need to quickly spin up a campaign, we’ll help you activate turnkey, brand-safe deals where everyone wins.
Questions? Let’s talk about how we can help.
Buyer Insights
Blog
Guiding buyers: Through audience addressability…and beyond
Discover how media buyers can adapt to audience addressability changes via new & existing ways to reach audiences efficiently and effectively.
Read More
Blog
3 Popular CTV Activation Strategies
Marketers buying addressable live linear TV alongside CTV, targeting the same strategic audience and putting controls in place to avoid duplication.
Read More