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How IBM Watson is tackling emerging ad opportunities

Magnite Team
 / August 9, 2022

Hear about how IBM Watson is helping publishers diversify revenues, using AI technology to improve ads and KPIs, and reducing biases in ads.

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How Primis Created a Marketplace for Sustainable Content

Magnite Team
 / July 26, 2022

Hear about Primis’ exciting initiative Sustainable Stream – bringing more eyeballs to sustainable content in a commercially viable way

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New DV+ Feature Helps Sellers Better Manage Monetization

Magnite Team
 / July 13, 2022

The flexible feature puts spend tracking powers at publishers’ fingertips with an intuitive UI.

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A Privacy-centric World: Data-driven Advertising’s Future in Asia

Magnite Team
 / May 25, 2022

Magnite spoke to leaders from True Digital, South China Morning Post and Publicis Media Precision to explore what’s next for data-driven advertising in a rapidly evolving identity landscape in the APAC region.

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Why CTV Publishers Are Embracing Programmatic

Adam Lowy
 / September 25, 2020

There has been a dramatic shift towards selling CTV programmatically and the efficiency that publishers gain by doing so.

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